Holistic coach & nutrition guidance
Krista Boots guides people toward more energy, calm and balance, holistically, personally and without quick fixes. We carried out a full rebrand based on the original logo, built a warm conversion-focused website on Nexovix and continue to support Krista with business advisory and online marketing.
What Krista Boots offers
Key figures from kristaboots.nl: free intro call, holistic programmes and a warm, personal customer journey.
Krista had a recognisable logo and years of expertise, but the brand and website no longer matched her holistic approach and personal style. Visitors needed to quickly understand what makes Krista different, soul connection and sustainable change, and easily book a free intro call. The site had to radiate trust and structure the offer clearly.
We started with brand strategy: the original logo as foundation, refreshed with a fresh forest green and orange palette radiating energy, health and warmth. Then UX and copy for the full customer journey: hero with clear CTA, recognition story, mission around soul connection, offer with coaching programmes and retreat, reviews and e-book lead magnet. The site runs on Nexovix and is built for trust, personality and conversion.
Krista Boots stands for soul connection: sensing what someone deeply needs and tailoring guidance to that. That called for a brand that feels as human as the conversations themselves.
We refreshed the existing logo with a fresh forest green and orange palette, warm typography and a visual language that combines calm and energy. Not a clinical coaching aesthetic, but trust, closeness and clarity on kristaboots.nl.
The heart of the brand: personal connection and sensing what lies beneath the surface.
Symptoms and fatigue as the entry point: understanding what the body is trying to say.
Nutrition and habits as part of the whole, not as a rigid plan.
No quick fixes: change from the core, with energy and calm for the long term.
Holistic coaching is personal, and the website should feel that way. We built kristaboots.nl as a warm journey: recognition and trust first, then a clear offer and a low-threshold CTA to the free intro call throughout.
Not a cold landing page, but a story that walks with the visitor. From the hero narrative on fatigue and balance, through the mission around soul connection, to concrete programmes and social proof. Every section ends with a clear next step. A free call feels natural, not like a sales pitch.
Designed and built by Branding Guru
Visible CTAs throughout to a no-obligation 30-minute conversation.
Coaching programmes, training, retreat and deep-dive clearly presented.
Reviews and personal quotes reinforce trust in the approach.
E-book download as an extra entry point alongside the intro call.
A brand and website that make Krista's holistic approach clear, with visible CTAs, programme offer and a free intro call you can book online right away.
Based on the original logo we designed a refreshed brand identity: deep forest green for trust and calm, fresh green for energy and health, orange for warmth and conversion. Everything aligns with personal holistic guidance and a premium, human positioning.
Real screenshots from kristaboots.nl, desktop and mobile.
From rebrand to live site and ongoing marketing, we're happy to think along on your holistic brand.