The challenge
An artist has seconds. Fans want to listen immediately, not scroll a biography. The site had to feel dark and cinematic, put THERAPY and the catalogue first, then lead naturally into tour and merch, in EN, NL and FR.
Brand & website · 2026
Nash Vandrick
Music, tour & merch. One voice.
Nash Vandrick is Remco van der Schans reinvented: from years on stage with Rascal to personal music spanning pop, country, hip-hop and rock. We built nashvandrick.com as a fan-first platform: listen, feel the tour and buy merch without noise.
Branding
Artist identity
UX/UI design
Website
Copy structure
Merch e-commerce
The fan platform
What nashvandrick.com does
Core of the artist site: listen immediately, feel the single, then tour and merch as the next step.
Listen now
Streams up front
THERAPY
Lead single
Tour
Unleashed in prep
3 languages
EN · NL · FR
Our approach
We started with the artist identity: NV mark, red-to-cyan gradient and a black stage. The homepage opens on Listen now with streaming buttons, then singles, live energy and merch. Every block has one action: play, reserve or shop.
Artist identity
Dark. Direct. Honest.
For Nash we wrote a brand that puts raw emotion on stage: black as canvas, red as heat, cyan as spotlight.
The NV mark and gradient name keep the artist recognisable on photo, merch and site. The tone is personal, not party-line.
Stream-first
Music is the product. Everything on the site serves listening.
Cinematic
Dark stage, sharp accents, photos that feel close.
Personal
From Rascal to Vandrick: less show, more truth.
Fan-ready
Tour, merch and news without crowding out the music.
UX & fan journey
The song first. Then the world around it.
Fans come for music, not a portfolio. We built the site as a stage: stream buttons first, then story, live and merch.
THERAPY sits centre stage as the conversation starter. The listen grid links Spotify, Apple Music and more. Tour and merch follow without interrupting the music.
Designed and built by Branding Guru
Stream-first
Listen now is the hero, not an afterthought.
Cinematic dark
Red/cyan on black: stage light, not a corporate template.
Tour ready
Live energy ready for Unleashed.
Merch drops
Kids hoodie and fanwear with the same look.
What we delivered
Outcome
An artist site that lets fans listen immediately, then naturally leads into tour and merch.
- Artist brand: NV logo, red/cyan accents and dark stage language
- Website design and build of nashvandrick.com
- Listen-now hub with streaming platforms
- Discography spotlight around THERAPY and singles
- Tour and merch sections with clear CTAs
- Multilingual structure (EN / NL / FR)
- Responsive desktop and mobile layout
Brand & identity
Nash Vandrick
Black stage, red as energy, cyan as spotlight. The NV mark and gradient name keep Nash recognisable from stream to merch.
Live in view
Nash Vandrick
Real screenshots from nashvandrick.com, desktop and mobile.
Desktop
Mobile
Want a brand and website that converts?
We're happy to think along on your next project, from branding to live product.